Up Tom's journey
As a showcase for its social initiatives, Up is launching a new feature inviting facebook users to take part in an interactive scenario.
In partnership with Eligans, nöbl has designed and developed the experience, which stars Tom, a globetrotter who visits the different countries where the group is present. While on his travels, he becomes involved in a number of the projects that Up is developing around the world.
Project awarded by "FWA site of the day award"